Overmountain
For trades across WNC, east Tennessee and upstate South Carolina

It answers your website at nine at night

An assistant trained on your own pages — nothing else. It answers what your site covers, says plainly when it does not know, and texts you the lead with the whole conversation attached. No dashboard to learn. One line of HTML.

There is a working one in the corner of this page. Ask it something it should not know.

Ray’s Painting & DrywallASSISTANT
Visitor

Do you paint kitchen cabinets?

Assistant

Yes — cabinet refinishing is one of the interior services listed on our services page, including doors, drawer fronts and boxes. It is usually a two to four day job depending on the kitchen.

Answered from the client’s own services page
Visitor

What would that run for a 12-cabinet kitchen?

Assistant

I do not have pricing for cabinet work — it depends on the condition and the finish, so Ray quotes it after a look. If you leave me your name and number he will call you back with a figure.

The price is not on the site, so it will not invent one

An illustration of how the assistant behaves, not a recording of a real customer. The working one is in the corner of this page — it knows that setup is $500 and the retainer is $300 a month, and it will tell you when it does not know something.

Why it matters

The job usually goes to whoever picks up first

You are on a ladder until five and asleep by ten. Two thirds of the people who want to hire you arrive while you cannot possibly answer, and the first company to reply takes the work. That is the whole problem, and it is the only one this solves.

The whole thing

What actually happens, start to finish

One real example, all six steps. This is a painting contractor in Boone; substitute your own trade and nothing else changes.

01

We read raysdrywall.com

Every page, read once and then re-read whenever you change it.

/servicesInterior, exterior, cabinets, drywall repair
/service-areaWatauga, Ashe and Avery counties
/aboutFamily run since 2009, licensed and insured
/contactHours, phone, the enquiry form
02

We find what it does not answer

The gaps are the point. Each one is an answer worth writing.

Do you paint kitchen cabinets?ON SITE
How far out are you booking?GAP
Do you do exterior work in the winter?GAP
Is the prep included or extra?GAP
03

We write the missing answers

Written with you, in your words, in one short call a month.

BOOKING AND LEAD TIMES

Ray books three to four weeks out in spring and summer, and one to two weeks from November. Exterior work stops below 50°F, so winter is interior and cabinets.

04

It answers, and shows its work

It links the page it took the answer from, so nobody has to trust it blindly.

Do you paint kitchen cabinets?

Yes — cabinet refinishing is one of our interior services, including doors, drawer fronts and boxes. Usually two to four days.↳ raysdrywall.com/services

05

It refuses what it was not told

It cannot quote a price you have not published. That is the whole design.

What would that run for twelve cabinets?

I do not have pricing for cabinet work — it depends on the condition and finish, so Ray quotes it after a look. Leave me your number and he will call you back.

06

The lead lands in your inbox

Within seconds, at any hour, with the conversation attached.

NEW ENQUIRY · 9:41 PM

Name
Dana Whitfield
Phone
(828) 555-0147
Wants
Cabinet quote, twelve doors, kitchen
Page
/services

Steps one to three are the setup and the monthly work. Steps four to six run on their own, every day, including the ones you are on a roof.

The retainer

What the monthly fee actually buys

Not software access. An assistant left alone gets worse — your site changes, people ask things it was never taught, and the answers drift. The retainer is the work of keeping it right.

Reading what people actually asked

Every week we read the questions your visitors asked and find the ones the assistant could not answer.

Filling the gaps

Each unanswered question becomes a written answer, so the next person who asks it gets a real reply.

Keeping up with your site

Add a service or change your hours and it re-reads your site, without you telling it to.

The guardrails

Four things it will never do

Quote a price it was not given

If your pricing is not on your site, it says so and offers a callback rather than guessing at a number you would have to honour.

Pretend to be a person

Every conversation opens by saying it is an assistant, and a visitor can ask for a human at any point and get your details.

Wander off your business

It talks about what you do and steers back when a conversation drifts. It is not a general chatbot with your logo on it.

Run up a bill

Every account has a monthly ceiling. At the ceiling it hands out your phone number instead of spending more.

What it costs

One extra job a year covers it

YOU PAY$300a month
IT DOES~40conversations answered
IT DOES~5enquiries with a name and number
IT TAKES1job to cover the year
$500once, to set it up
$300per month, 6-month minimum

Billed monthly, not up front. After the first 6 months it continues month to month. The monthly fee is the curation work — reading what visitors asked and fixing the answers — not a licence to use software. More questions answered here.

The middle two numbers are what we see on a small trades site in a normal month, not a promise. Yours will depend on your traffic, and we will tell you honestly if we think it is too thin for this to be worth it.

Your own numbers

Work out whether it pays for you

Four numbers you already know. It assumes only a third of the enquiries get caught, which is deliberately pessimistic — the arithmetic should survive you disbelieving it.

120

In your analytics. Guess low if you are not sure.

6%

People with a real question who never picked up the phone.

20%

Your own close rate on a warm enquiry, not a cold lead.

$900

Revenue, not profit.

Questions asked and unasked, a month31
Answered instead of lost10
That turn into work2.1
Worth, a month$1,872

Against $300 a month and $500 once, the first year costs $4,100.

On these numbers you finish the year $18,364 ahead.

This is an estimate built from your guesses, not a forecast and not a promise. It counts revenue rather than profit, and it cannot know how many of those visitors would have rung you in the morning anyway. Treat a result that is close as a no. Send us your site and we will look at your actual traffic before either of us commits to anything.

Where we work

Do we work in your town?

30 towns and 137 ZIP codes across western North Carolina, east Tennessee and upstate South Carolina. Type either.

Try
Western North Carolina

Boone, Blowing Rock, Banner Elk, West Jefferson, Lenoir, Wilkesboro, Morganton, Marion, Asheville, Hendersonville, Waynesville, Brevard, Sylva

East Tennessee

Johnson City, Kingsport, Bristol, Elizabethton, Greeneville, Erwin, Morristown, Sevierville, Knoxville

Upstate South Carolina

Greenville, Spartanburg, Anderson, Easley, Greer, Seneca, Clemson, Travelers Rest

Your trade

Set up from the questions you already hear

What a painter gets asked is not what a plumber gets asked, and setup starts from yours.

Also included

Forms, for the people who do not want to chat

Somebody who already knows what they need wants to leave their details and get on with their evening. Quote requests, callbacks and enquiry forms in six styles, landing in the same inbox as your chat leads, at no extra cost.

See the six styles
  • Checked before it reaches you — deliverable address, real number, your service area
  • Unreadable to anything else running on the page it sits on
  • Two lines to install, and the script can go anywhere
  • All at once, or one question per screen for the longer ones
Get in touch

Tell us what you do

Overmountain AI is a small team in the southern Appalachians, working with local trades and service businesses. We will tell you honestly whether this is worth it for you — including when it is not.

An email or a phone number — whichever you would rather we used.

Common questions

What does it cost?
$500 once to set it up, then $300 a month with a 6-month minimum. Billed monthly rather than up front. After the first 6 months it continues month to month.
What is the monthly fee actually for?
Curation, not software access. Every week we read the questions your visitors asked, find the ones the assistant could not answer, and write the answers. When your site changes it re-reads it. An assistant left alone gets worse as your business moves on without it.
How long does setup take?
About a week from the day we start. We read your site, write the answers it does not cover, test it against the questions you actually get, and then give you one line of HTML to paste before the closing body tag.
Will it make things up?
It answers from your own pages and the answers we write with you, and nothing else. When it does not know, it says so and offers a callback rather than guessing. It cannot quote a price you have not published or a service you do not offer, because those are not in what it reads.
All 10 questionsWhat people ask before they buy